Software Mantra Time Or Money: What do you have?

Monday, April 19, 2010: While getting a website made there are two things that matter, Money and Time.

Before you embark on the project you should decide which one you have more of and this will help you plan the site development.

In case you have less of time you will have to pay more and vice versa.

In developing websites which deliver what you want them to deliver, you should have more time and should partner with a web development company that is ready to work with you for a long time.

You should also ensure that the company you partner with is not giving you advise based on jargons and web technology that you are not able to understand.

If all your requirements and goals about your website are clear to you the website company should be able to explain to you, in your language, how they will achieve it.

Give Software Mantra a call whenever you are ready to embark on your next web journey.

Software Mantra Web Presence Without Website

Sunday, April 18, 2010: Any organization, business or non-business, today requires to be present on the web even though it may not have have the budget for a website.

All consumers are looking for service providers and manufacturers on Google or other search engines and if your business is not showing up early in result the customers are not headed your way.

Today there are plenty of ways to make sure that you are prominent on the web even though you do not have a website.

You can have a page for your business on the Facebook and get your customers and friends to become fans of your business. They can spread the word by sharing the business page on their page.

Twitter is another service that can keep your business “buzzing” as you tom tom about it. Lot of internet users today took for services by searching for them on twitter.

Ping.fm is another simple service that makes updating your social networks a snap.

And the beauty is that all these are free services. So when you plan to have a sale or special launch in your next business promotion the free services on the web will make sure that your fans know about it and customers searching for your services reach you too.

Software Mantra can assist you on having web presence without having a website.

Software Mantra Optimizing Backup Strategy For Your Website

Saturday, April 17, 2010: Backing up your website is a responsibility of your web server provider but these organizations hide themselves behind a large document typed in small font titled “Terms and conditions”. Experience have shown us that some of the web server renting companies charge you money for providing the backup which means that in time of trouble when you are struggling to get your data the company is holding you to a ransom for it.

Experience has shown us that backup should always be with the owner of the website and technology be used to ensure it happens.

FaridabadMetro is a news portal that gets updated every 30 minutes and a backup strategy was required so that the redundancy of 24 hours allowed.

Software Mantra has now created a script which allows to create a backup of the website every 24 hours in the middle of the Indian night as the server use is low at that hour. Then automatically the backup is taken to another server which is physically in another city around the world. And finally the local machine in FaridabadMetro office in Faridabad downloads the code to a local desktop.

This ensures that in case of a disaster the website can be launched on a new server with changes in the domain pointing with in a very short time.

The backup strategy is must for your website and Software Mantra will assist you get the best.

Software Mantra Newsletter To Promote Your Business

Friday, April 16, 2010: A newsletter sent out periodically is a form of advertising that can help you

* promote your business.
* motivates customers to buy your product and services.
* helps customers to understand your business.
* increase the communication between businesses and clients.
* and a newsletter is a cost effective tool and sometimes you can use it as a source of income by putting advertisements in it.

Software Mantra can help you set up a newsletter and train you to run it daily or weekly or monthly, as you may desire.

Software Mantra can implement PHPList and Feedburner, two of the free newsletter sending codes available and help you create the content as well.

To get a taste of newsletter do fill in your email id in the newsletter column in the right hand side of this page.

Software Mantra The Corporate Identity Expedition

Thursday, April 15, 2010: Here is the journey Software Mantra covered while taking a decision on its logo. Amazing work by an Internationally acclaimed digital artist, who learned a bit of Hindi to create a few logos and plenty of fans and well wishers of Software Mantra. Enjoy the creative journey we had recently to give Software Mantra a new corporate identity.

Software Mantra Makes Sure That NGOs Get Web Presence

Wednesday, April 14, 2010: Non profits and NGOs, who are constantly struggling with money to do voluntary work improve civil society, need economical ways to showcase their good work. Jan Sewa Vahini is one NGO in Faridabad which has been doing a plenty of good work in the following areas.

1. Empowering women through education and skill oriented training.
2. Establishment of innovative school in rural and urban areas.
3. Human right protection.
4. HIV / AIDS Awareness
5. Environment awareness campaigns
6. Health check up camps

Software Mantra helped them create a website (at http://www.jansewavahini.com) , mailboxes and Google Apps, and desktop software that upload the latest news to the website the moment they have it. And what needs to be noted is that people in this fine NGO are no computer wizard. It is just a user friendly website, smart desktop software and training provided by Software Mantra.

Software Mantra would love to help any registered NGO with a website at no charge. Tell us what you would like to do the web now.